When it comes to fitness trends, they're constantly evolving. Millenials are leaning toward new forms of fitness, such as obstacle races and marathons. From Zumba to CrossFit it seems like new forms of exercises are being brought to our attention daily. This new wave of personal fitness aligns with key millennial values i.e the communal mindset and an active lifestyle. Millennials are an on-the-go generation and are loyal to brands that can keep up with them and adapt to their multitasking way of life. In order to be healthy and active you must find an activity you enjoy partaking in.
So, if you still haven't found that fitness niche, don't worry. Step outside your comfort zone and try something new. With trends in the industry popping up so frequently, you're bound to find one that you enjoy sweating to. Smartphone fitness apps have taken over the market and are connecting millennials through a new form of communication that has never before been used in the fitness industry.
1. Social Fitness
For those ages 12-30, playing sports is as much about socialization as it is about perspiration. The Sporting Goods Manufacturers Association’s annual report found that millennials are more likely to partake in physical activity that is more focused on togetherness instead of competition. In 2011, millennial participation in cycling and aerobics (usually done in groups) rose by 30 percent and 20 percent respectively. For millennials, group fitness creates an environment where everyone helps to push each other to be their best instead of competing for a victory.
2. Computerised Fitness
People are using their personal technologies to track their health often on a daily and even minute-by-minute basis. By monitoring the activity of friends, family and other individuals, you can emulate their healthy habits, workouts,
style, and favorite foods. Following a registered dietitian or fitness expert on
Instagram, for example, can be a treasure trove of valuable information on
healthy foods to eat and exercises to try. Not everything fitness-related on social media is rainbows and unicorns. Some
posts on social media can be downright toxic. Plus, watching your favorite athlete
make regular progress can motivate you.
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